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Are you ready to take your brand to the next level on YouTube? Look no further! We’ve scoured the globe to bring you the ultimate list of the 20 best YouTube influencer marketing agencies.
These agencies are the cream of the crop when it comes to crafting captivating campaigns that will make your brand shine.
YouTube is a powerhouse platform, with over 2 billion monthly active users worldwide. It’s no wonder that a whopping 70% of marketers consider YouTube a crucial part of their influencer marketing strategy.
You can tap into this massive audience and skyrocket your brand’s growth by partnering with the right agency and influencers.
But with so many agencies out there, how do you choose the best one for your brand? Don’t worry, we’ve got you covered.
Our list includes agencies that specialize in various niches, from beauty and lifestyle to gaming and tech. Whether you’re a small startup or a big global brand, there’s an agency here that can help you achieve your goals.
So, let’s dive in and discover the top 20 YouTube influencer marketing agencies that can take your brand to new heights!
1. Ubiquitous
Location: Los Angeles, CA
Pricing: Minimum project price of $20,000; hourly rate of $150-$200
Ubiquitous is a full-service influencer marketing agency that specializes in delivering growth on TikTok, Instagram, and YouTube. Their data-driven approach and extensive network of influencers make them a top choice for brands looking to make a splash on YouTube.
2. Viral Nation
Location: USA, Canada, Caribbean
Pricing: Projects range from $50,000 to $200,000
Notable Clients: Meta Quest 2, Call of Duty, PUBG, smartwater, Energizer, Bud Light
Viral Nation is a multi-award-winning agency that offers a full range of influencer marketing services across all social media platforms. With their proprietary software, Influsoft™, they provide advanced social listening and data analysis to optimize campaigns for maximum impact.
3. Mavic Digital
Location: Sheridan, WY
Pricing: Contact for pricing
Services: Influencer Marketing, Content Creation, Branding & Communication, Web Development
Mavic Digital is your go-to agency for transforming your brand with the power of influencer marketing and captivating content. Our team of creative minds specializes in crafting tailored campaigns that drive real results. From strategy to execution, Mavic Digital has you covered.
4. NeoReach
Location: Orlando, FL; Los Angeles, CA; Tokyo, Japan
Pricing: Minimum project price of $50,000
Notable Clients: TikTok, NVIDIA, Netflix, Macy’s, Blue Apron, The History Channel, A&E
NeoReach is more than just an influencer search engine. They offer end-to-end campaign management, from strategy and influencer sourcing to execution and detailed reporting. Their platform integrates seamlessly with clients to ensure proactive communication and data-driven results.
5. MOMENTiQ
Location: Los Angeles, CA
Pricing: Minimum project price of $50,000
Notable Clients: American Eagle, Ulta Beauty, Fashion Nova
MOMENTiQ is a premier influencer marketing agency that specializes in driving campaigns on YouTube. They tailor their approach to align with various objectives, such as brand awareness and performance marketing KPIs. With a focus on creating lasting impressions, MOMENTiQ delivers tangible results.
The Influencer Marketing Factory is a full-service agency trusted by big brands like Warner Music Group, Google, and Snapchat. They focus primarily on TikTok, YouTube, Instagram, Triller, and Twitch. With a data-driven approach and a vast network of influencers, they create impactful campaigns that drive results.
7. The Shelf
Location: New York, NY
Pricing: Minimum project size of $100,000; average hourly rate of $150-$199
Notable Clients: Lenox, KISS, American Standard, EOS
The Shelf is a prominent YouTube influencer marketing agency with over 9 years of experience. They specialize in crafting data-driven strategies that yield high ROI. From influencer selection to campaign execution and optimization, The Shelf delivers comprehensive services to enhance your brand’s presence on YouTube.
8. LTK (formerly rewardStyle and LIKEtoKNOW.it)
Location: Dallas, TX; New York, NY; London, UK; Paris, France; Sao Paolo, Brazil; Berlin, Germany; Shanghai, China; Sydney, Australia
Pricing: Minimum project size of $50,000
Notable Clients: Walmart, Missguided, Mary Kay, L’Oreal, IDA
LTK is a global community of content creators and brands, offering end-to-end campaign execution across major lifestyle categories. They provide unique access to historical brand performance data, helping brands grow their influence by targeting the right audience. Creators can also benefit from exclusive access to personalized shops and performance data.
9. The Goat Agency
Location: London, UK; New York, NY; Singapore, Asia
The Goat Agency is a leading YouTube influencer marketing agency known for designing strategies that align with client goals. They manage influencers, content creation, and payments, ensuring robust campaign management. With a focus on meeting campaign KPIs, The Goat Agency has a proven track record of disruptive campaigns across multiple platforms.
10. HireInfluence
Location: Houston, TX; Los Angeles, CA; New York, NY; Amsterdam, Netherlands
Pricing: Minimum project size of $50,000
Notable Clients: Grammarly, McDonald’s, Southwest Airlines, Lee jeans, Nickelodeon, Community Coffee
HireInfluence is a multi-award-winning agency offering a full suite of influencer marketing services. They pride themselves on their “experiential ideation and fulfillment,” creating positive experiences for followers through strong connections and next-level loyalty. With years of experience, HireInfluence is attuned to the emotional needs of the market, making them a top choice for brands.
11. Vireo Video
Location: Vancouver, BC
Pricing: Projects as small as $5,000; hourly rate of $150-$200
Notable Clients: iVisa, Gelato, Best Buy, Briogeo, PolicyMe, Exabeam
Vireo Video is a YouTube influencer marketing agency that connects businesses with top influencers and creators. As a certified YouTube expert team, they develop strategic campaigns that maximize results. They work with a diverse group of clients, from thought leaders to B2B and B2C businesses.
Carusele is a multi-awarded agency that focuses on a data-driven approach to influencer marketing. They use proprietary algorithms and their trademarked Engaged Audience Profiles™ to ensure campaigns reach genuine, engaged audiences. Carusele creates innovative campaigns that drive measurable results.
13. Moburst
Location: New York, NY; San Francisco, CA; Tel Aviv, Israel; London, UK
Pricing: Minimum project price of $20,000; hourly rate of $150-$200
Moburst is a full-service digital agency with a strong focus on mobile and video content. They have an in-house team of video experts and a vast network of influencers to create sophisticated digital assets for YouTube and other video-sharing platforms. Moburst specializes in how-to videos, including instructional videos, DIY guides, and video tutorials.
14. Obviously
Location: Los Angeles, CA; San Francisco, CA; New York, NY; Paris, France; Sydney, Australia
Obviously is a leader in the influencer marketing arena, working with clients from Fortune 500 companies. They have developed their own client dashboard for easy access to real-time data and can mount campaigns of any size. Obviously’s successful YouTube influencer partnerships include product tutorials and reviews for Ulta and gaming videos for Free Fire.
August United is an agency that loves the challenges of developing unique YouTube influencer marketing campaigns. They offer a comprehensive full-service influencer marketing program, from matching clients with the right influencers to equipping influencers with the tools and knowledge for optimal engagement. August United also offers influencer brand retreats for personal relationship building.
SugarFree is the agency behind TikTok’s explosion into a social media giant, generating more than 3 million engagements and a 600% ROI. They have a large network of popular YouTubers and understand the Gen Z market well. SugarFree’s diverse team works with brands to ensure every detail fits the story.
17. Collab Asia
Location: Seoul, South Korea; Tokyo, Japan; Singapore; Jakarta, Indonesia; Hong Kong SAR; Manila, Philippines; Kuala Lumpur, Malaysia; Shenzhen, China; Mumbai, India
Pricing: Contact for pricing
Notable Clients: EA, Dior, LG, Samsung, TikTok, Maybelline, SONY, ELLE
Collab Asia is the fastest-growing digital network in the Asia Pacific region, managing thousands of creators and hundreds of clients. As a YouTube preferred partner, they work with many of Asia’s top influencers. Collab Asia’s expertise in both Western and Eastern platforms allows them to effectively translate campaigns to fit Asian audiences.
18. LetsTok
Location: New York, NY; Tel Aviv, Israel; Hong Kong, China
Pricing: Minimum project price of $5,000
Notable Clients: Hypersloths, Mountain Dew, Time Raiders, Kryptomon
LetsTok is the world’s first influencer ad network (AdFluencers) that uses AI technology to facilitate collaborations between brands and influencers. It’s a 100% digital platform where users can connect with influencers via one-on-one online meetings. LetsTok offers a creator’s economy that provides content creators with a stable revenue stream.
The Outloud Group has been handling YouTube influencer marketing programs since 2008, making it one of the oldest agencies in the industry. They have over 8,500 sponsored videos on YouTube with over 300 billion views. The Outloud Group’s 15 years of experience have provided them with valuable insights on YouTube marketing and influencer marketing trends.
20. BrandConnect by YouTube (fka Famebit)
Location: Los Angeles, CA
Pricing: Contact for pricing
Notable Clients: Adidas, Canon, Activision, Sierra
BrandConnect is a self-service influencer marketing platform for branded video content on YouTube. It was acquired by Google in 2016 and is now integrated into YouTube. BrandConnect allows brands to connect with influencers and creators to develop branded video content, with a focus on authentic storytelling and creative collaboration.
Comparing the Top 20 YouTube Influencer Marketing Agencies
Now that we’ve explored the best YouTube influencer marketing agencies in detail, let’s take a closer look at how they stack up against each other.
The following table provides a quick and easy comparison of the agencies based on their location, pricing, and notable clients.
Agency
Location
Pricing
Notable Clients
Ubiquitous
Los Angeles, CA
Min. $20,000; $150-$200/hr
Amazon, Adobe, Cash App, Casper, Doritos, McDonald’s, Steve Madden, Target
Viral Nation
USA, Canada, Caribbean
$50,000-$200,000
Meta Quest 2, Call of Duty, PUBG, smartwater, Energizer, Bud Light
Mavic Digital
Sheridan, WY
Contact for pricing
–
NeoReach
Orlando, FL; Los Angeles, CA; Tokyo, Japan
Min. $50,000
TikTok, NVIDIA, Netflix, Macy’s, Blue Apron, The History Channel, A&E
Seoul, South Korea; Tokyo, Japan; Singapore; Jakarta, Indonesia; Hong Kong SAR; Manila, Philippines; Kuala Lumpur, Malaysia; Shenzhen, China; Mumbai, India
Contact for pricing
EA, Dior, LG, Samsung, TikTok, Maybelline, SONY, ELLE
LetsTok
New York, NY; Tel Aviv, Israel; Hong Kong, China
Min. $5,000
Hypersloths, Mountain Dew, Time Raiders, Kryptomon
This table provides a comprehensive overview of the 20 best YouTube influencer marketing agencies, their locations, pricing, and notable clients. It allows readers to easily compare and contrast the agencies based on their specific needs and budget.
Remember, when choosing a YouTube influencer marketing agency, consider factors like their industry expertise, platform specialization, campaign management capabilities, and pricing.
The right agency will align with your brand’s values, understand your target audience, and have a proven track record of creating successful YouTube influencer campaigns.
With this table and the article as a guide, you can make an informed decision and find the perfect agency partner to help your brand soar on YouTube!
Conclusion
Choosing the right YouTube influencer marketing agency is crucial for the success of your campaigns. Consider factors like their service offerings, industry expertise, pricing, and influencer network to ensure they align with your brand’s goals and target audience.
Among the top agencies listed, Mavic Digital stands out for proven track record of success. With our creative approach to influencer marketing and content creation, we have helped numerous clients generate over $10 million in direct value.
Our focus on crafting compelling stories and fostering genuine connections has been the key to unlocking incredible results for the brands they work with.
Remember, a successful influencer marketing campaign is all about authentic storytelling and creating meaningful relationships with your audience. The agencies on this list have the knowledge, expertise, and creativity to help you achieve just that.
So, what are you waiting for? Take your pick from these 21 remarkable YouTube influencer marketing agencies and get ready to see your brand soar to new heights!
Happy collaborating! 🤝
Frequently Asked Questions (FAQ)
1. What is a YouTube influencer marketing agency?
A YouTube influencer marketing agency is a company that specializes in connecting brands with YouTube influencers and creators to develop and execute marketing campaigns.
These agencies help brands leverage the power of influencer marketing on YouTube to reach their target audience, increase brand awareness, and drive sales.
2. How do I choose the right YouTube influencer marketing agency for my brand?
When choosing a YouTube influencer marketing agency, consider factors like their industry expertise, platform specialization, campaign management capabilities, and pricing.
Look for an agency that aligns with your brand’s values, understands your target audience, and has a proven track record of creating successful YouTube influencer campaigns.
3. What services do YouTube influencer marketing agencies offer?
YouTube influencer marketing agencies offer a range of services, including:
Influencer discovery and selection
Campaign strategy and planning
Content creation and collaboration
Campaign management and execution
Performance tracking and reporting
Influencer relationship management
4. How much does it cost to work with a YouTube influencer marketing agency?
The cost of working with a YouTube influencer marketing agency varies depending on factors like the agency’s pricing model, the scope of the campaign, and the influencers involved.
Some agencies have minimum project prices ranging from $5,000 to $100,000, while others charge hourly rates or performance-based fees. It’s best to contact the agency directly for a custom quote based on your specific needs.
5. Can YouTube influencer marketing agencies help with other social media platforms?
Many YouTube influencer marketing agencies also offer services for other social media platforms, such as Instagram, TikTok, and Twitch. Some agencies specialize in multi-platform campaigns, while others focus solely on YouTube.
When choosing an agency, consider your overall social media marketing strategy and whether you need support for platforms beyond YouTube.
6. How do I measure the success of a YouTube influencer marketing campaign?
To measure the success of a YouTube influencer marketing campaign, track key performance indicators (KPIs) such as:
Views and view duration
Engagement (likes, comments, shares)
Click-through rates (CTR)
Conversions and sales
Brand sentiment and awareness
Your YouTube influencer marketing agency should provide performance tracking and reporting to help you measure the success of your campaigns and optimize for future efforts.
7. What types of brands can benefit from YouTube influencer marketing?
YouTube influencer marketing can benefit brands across a wide range of industries, including:
Beauty and fashion
Health and wellness
Food and beverage
Technology and gaming
Travel and lifestyle
Home and family
Any brand looking to reach a targeted audience, increase brand awareness, and drive sales can benefit from YouTube influencer marketing, regardless of industry or niche.
8. Why do I need to hire an influencer marketing agency?
You need to hire an influencer marketing agency because they have the knowledge, expertise, and tools to run a successful campaign.
These agencies have years of data, a wide network of influencers, and the technology to measure and optimize your campaigns for maximum impact. A good agency will give you your money’s worth – and then some!
Influencer marketing agencies provide the knowledge and expertise that you need to run a successful campaign.
They are the ones with years of data, a wide network of influencers, and the tools and technology to measure data for you. Good agencies will give you your money’s worth—and then some.
9. Is a YouTube influencer campaign right for me?
If your brand can benefit from video content, then a YouTube influencer campaign is definitely right for you! Industries like beauty, lifestyle, fitness, and gaming thrive on video content because it’s easier to tell a compelling story.
Viral content is often in video form, so if you have a narrative to share, YouTube influencers can help you do it in an engaging way.
10. How much should I budget for a YouTube influencer campaign?
It really depends on your company’s existing resources and what you want to achieve. The best agencies will be able to accomplish a lot even with a tight budget.
Rather than focusing too much on expenses, the more important metric to consider is ROI.
11. I like this particular YouTuber. Can I partner with them specifically for my campaign?
Just because you like a particular YouTuber doesn’t mean they’re the right fit for your campaign. Consider factors like their audience demographics, number of followers, and brand alignment.
An influencer with a million gaming fans might not be the best choice for a beauty brand. Agencies offer influencer matching services to pair you with the perfect partners for your goals.
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