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Click Boarding
Case Study
About Click Boarding
The Challenge
Click Boarding needed support in two areas:
✔ Explaining Their Service: Since their product is tech-based and intangible, they wanted a straightforward way to explain how it works to new users.
✔ Creating a Content Strategy: They struggled to develop a content marketing plan to attract and engage users because their product isn’t physical that people can see or touch.
How We Helped
We provided two essential solutions to help Click Boarding:
2D Animated Explainer Video:
✔ We crafted a clear and easy-to-follow animated video that explained their product step by step.
✔ The visuals broke down how to use the platform, making it simple for users to understand and navigate.
Content Strategy:
We built an effective content marketing strategy, which focused on:
✔ Brand Awareness: Raising awareness of Click Boarding and its offerings.
✔ Pain Points & Solutions: Creating content that addresses common user problems and how Click Boarding solves them.
✔ Tutorial Videos: Producing video guides to help users navigate the platform smoothly.
This strategy helped engage their audience and convert more users into customers, showing the effectiveness of our targeted approach.
The Results
By implementing the explainer video and content strategy, Click Boarding saw:
✔ Increased Engagement: More users interacted with their content, increasing overall platform awareness.
✔ More Customers: A significant number of viewers who watched the explainer and tutorial videos turned into paying customers.
Conclusion
Our 2D animated video and targeted content strategy made it easier for Click Boarding to explain their service and reach the right audience. This led to increased engagement and a substantial rise in customer growth, highlighting the power of well-crafted content.
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